As in any other concerted marketing effort, before you begin a campaign, it is very important to stop and think. Think about how you want to market your product, what colors to use, how you want to be percieved and who your target market is. Wine makers sometimes spend years developing their … Read more about Social Media & Branding
Are you hearing this over and over again? "Social Media, you need Social Media, set up a Blog, set up Twitter, use the right keywords, are you on LinkedIn, Facebook? " And are you saying, what for? You need to watch this: http://www.youtube.com/watch?v=sIFYPQjYhv8 That is some startling … Read more about What is Social Media and why should you care?
Pia Toscano went from being an early reject on American Idol, to being a star on the Tonight Show with Jay Leno, literally overnight. How? Through the power of Social Media. When Pia's elimination took everyone by surprise, facebook and twitter lit up like the national fireworks display on the … Read more about Pia Toscano “Kills” on Leno Show