A Guide to Building a Strong Digital Presence

A Guide to Building a Strong Digital Presence With Engaging Content For local and online small business owners, creating content often starts as an afterthought and quickly turns into a time drain with little to show for it. The core tension is consistency: posting sporadically, shifting tone … Read more about A Guide to Building a Strong Digital Presence

How Small Businesses Can Build a Professional Social Media Presence on a Budget

Vero Beach small business owners often hit the same social media marketing challenges: inconsistent posts, dated profiles, and content that doesn’t match the quality of their work. When budget constraints force social media to the back burner, limited budget marketing can quietly drain local … Read more about How Small Businesses Can Build a Professional Social Media Presence on a Budget

You Don’t Have To Go To College To Have A Career

College isn’t for everyone. There, we said it. While there is nothing wrong with going to school for six to eight years, some people prefer to work with their hands and be out in the field. Good news for these folks: there are plenty of high-paying jobs that don’t require a degree. Today’s Social … Read more about You Don’t Have To Go To College To Have A Career

The Paradigm for Businesses, Design Thinking

When I was an up and comer in the tech industry I helped to design the user interface for a data entry system that was cutting edge for the day. Instead of having to know a set series of commands to perform a function, we had ICONS on the screen. You could CLICK on them, and they would take you … Read more about The Paradigm for Businesses, Design Thinking

Let Adobe Spark help with content creation for your brand.

If you run your own social media campaign for your brand you know that the secret to engaging your customer is a steady stream of images and headlines that will catch their attention. You also know this can be a time-consuming quest. The graphical presentation of your posts will go along way to … Read more about Let Adobe Spark help with content creation for your brand.

Why You Need A Web Presence

Did you know that when someone meets you that they form a lasting first impression within seven seconds tops?  The same holds true for your website.  First impressions count.  Your website is a powerful marketing tool. A well-maintained website can help you gain a competitive … Read more about Why You Need A Web Presence

Things You Should Not Do on LinkedIn

Here's the scoop. If you ask to become one of my LinkedIn connections, DO NOT make our first communication one where you are trying to sell me your services or products. That is NOT what LinkedIn is for. Period. If you do that you will lose connections, you will lose respect, and for certain you … Read more about Things You Should Not Do on LinkedIn

Why Your Business Needs Linkedin

Are you aware that close to 1 million people have been using social media every day over the course of the past year? That’s 11 new users each second. The number of people using social media has grown by 13 percent in the past 12 months, with Central and Southern Asia recording the fastest gains … Read more about Why Your Business Needs Linkedin

How Will YOUR Business Be Different in 2019?

  Are you changing the way you do business in 2019? Haven't even given it a thought? Well, perhaps this year, it's time to tweak a few things. I am betting you have already noticed this, but just in case it's slipped by you, things are a little different now than they were a few years … Read more about How Will YOUR Business Be Different in 2019?