It's been a year of challenges, joys, surprises and more. Every January, my team and I try our best to begin each year with a clean slate. We try to imagine meeting new friends and helping them to build up their business. But we also hope to keep up with old friends we have made along the way. We … Read more about ‘Tis The Season For Giving
Here's the scoop. If you ask to become one of my LinkedIn connections, DO NOT make our first communication one where you are trying to sell me your services or products. That is NOT what LinkedIn is for. Period. If you do that you will lose connections, you will lose respect, and for certain you … Read more about Things You Should Not Do on LinkedIn
Have you ever noticed that most doctor’s offices and hospitals favor certain color palettes? The colors used in a healthcare environment should do much more than just make the building look attractive. According to the paint specialist, Dulux, the use of color in healthcare facilities can aid the … Read more about Tips For Picking Colors For Your Office.
Branding, by definition, is a marketing practice in which a company creates a name, symbol or design that is easily identifiable as belonging to the company. This helps to identify a product and distinguish it from other products and services. Branding is important because not only is it what makes … Read more about Brand Your Business!
Everyone is trying to find more hours in the day to get work done If you are like me then you are trying to optimize your time online and on your computer and find shortcuts to make every keystroke more efficient. Have you tried adopting keyboard shortcuts? You save so much and … Read more about Working More Efficiently With Keyboard Shortcuts.
Are you aware that close to 1 million people have been using social media every day over the course of the past year? That’s 11 new users each second. The number of people using social media has grown by 13 percent in the past 12 months, with Central and Southern Asia recording the fastest gains … Read more about Why Your Business Needs Linkedin
Are you looking for a way to build more meaningful relationships and trust between you and your clients and potential clients? Would you also like to know a fairly inexpensive, yet effective way to get your business name out into the world? Your business needs a blog. Even if you are … Read more about The Benefits Of Blogging
Speaking at American University’s Key Executive Leadership program’s FedTalks Speaker Series recently – presented by the School of Public Affairs as “Women and the Future, revisited” - Gwendolyn Sykes and Zina B. Sutch, Ph.D. shared stories of the winding roads that took them to positions of … Read more about Career Tips We Should All Embrace.
As one who works in the web world all day long, I find myself drifting off the assigned tasks for the day. It’s very easy to get distracted while I go about my work day. I thought, perhaps I am not the only person who struggles with distraction. Avoiding distractions is utterly essential to your … Read more about Apps That Help Avoid Distraction
People routinely name their businesses after themselves. Hint, Social-Cindy.com. Which is fine, but until you become a household name, no one, other than your Mom or a bill collector, is going to search for your name when they need something. They are going to search for what it is they … Read more about Things Every Business Website Needs
3 Simple Tips for keeping you Consistent with marketing in social media. If you own a small to medium sized business chances are you don't have a full on marketing staff in house. In the current environment, marketing and more specifically, social media, really should be a part of your … Read more about Social Media Tips
Somewhere, someone is looking for what you have to offer, and if you aren't where they are looking, they won't find your business. One of those places where people look is Facebook. Facebook is no longer just a place to share pictures of your pets and children. It's a place to gather information … Read more about Should Your Business Have a Facebook Page?