Marketing in the Digital Age

  Everything that is old is new again.  We’ve all heard that phrase and it never more true than in business.  There is a sense of longing for the days of attention to detail and feeling cherished as a customer.  We are becoming more selective as customers and it has become … Read more about Marketing in the Digital Age

Questions From Realtors

Questions from Realtors:  "Hey social cindy, I am  moving to a different city and I want to take my website with me, can I? Answer:  If it is indeed YOUR website, with a domain name you paid for, and hosting which you contracted for, yes, you can. One thing you will want to do is to … Read more about Questions From Realtors

News For Realtors

Dear Realtors: I used to be one of you. In fact I was a Broker in South Orange County, Ca. I LOVE real estate, I love Realtors and Brokers and Mortgage Folks. I have some news I want to share with you. Remember, this comes from someone who loves you, so take it in that spirit. Shocking fact … Read more about News For Realtors

What is the Scoop on Social Media

The power of social media as an online marketing tool extends beyond selfies and food porn. It's not all about puppies and kittens either, although they are really cute. According to Social Media Examiner there are some amazing facts that should sway your business into social media.  Take a … Read more about What is the Scoop on Social Media

Realtors, Do You Need Someone to Build Your Site, and Blog For You?

Realtors, if you are looking for the right team to build an income producing website and blog for you, I know just who you should hire..okay, it probably should have been whom, but that just sounded wrong. Whom should you hire? US!! that's who. Bill and Cindy Fletcher. Formerly from Dana Point … Read more about Realtors, Do You Need Someone to Build Your Site, and Blog For You?

How To Rank in the Search Engines

Consistence and persistence. Blog, post in Facebook, LinkedIn, Google+. Run ads and promotions which direct traffic to your site. Use keywords that apply to your business. There is no great shortcut for consistent and persistent work. I should know, I don't spend enough time on my own site. I spend … Read more about How To Rank in the Search Engines

Who Is Your Best Type of Customer

When Bill and I meet with a new client for any kind of online marketing work, we have a series of questions we ask. About three quarters of the time we are met with blank stares. We understand. It's like when you were in school and the teacher would ask, "Who are YOU?". WE could tell him our name, … Read more about Who Is Your Best Type of Customer

I Can Do My Own Blogging, Cindy

I am lucky, I have some of the best customers a company could ask for. But sometimes they just make me shake my head in frustration. This is an example. A customer hires me to do the very basic social media package. I do that, and because of who I am, I usually do a bit more. It starts to … Read more about I Can Do My Own Blogging, Cindy

Are You Using Your Blog?

You can have the most beautiful, elegant website, with wonderful photos, and it sits there, doing nothing. On the other hand, you can have the plainest, most visually unappealing website, full of too many words, and it rises to the top of Google every time. Why is that? … Read more about Are You Using Your Blog?

Happy Fourth of July !!

Fourth of July has always been of my favorite holidays. When I was a child, the whole family would climb into our Rambler station wagon and head over to the main street in Gloucester Massachusetts. We would line up along the curb and stand in the hot sun, waiting with great delight for the hometown … Read more about Happy Fourth of July !!

Post to Your Blog, Feed to Social Media

My partner @social-cindy builds some amazing websites, mobile enhanced, gorgeous to look at, filled with all the smart SEO tricks he has learned over the years. Before we even hand these new sites off to our customers, many of them are ranking on page 1 of Google. We write several blog posts and … Read more about Post to Your Blog, Feed to Social Media