When I was an up and comer in the tech industry I helped to design the user interface for a data entry system that was cutting edge for the day. Instead of having to know a set series of commands to perform a function, we had ICONS on the screen. You could CLICK on them, and they would take you … Read more about The New World Order for Businesses, Design Thinking
As many small business owners know well, it’s not enough to have the greatest products and services on the planet along with the best prices and extended hours. If you don’t treat your customers with kindness and respect, it won’t be long before you are closing your doors. As The Houston Chronicle … Read more about Four Meaningful Ways a Small Business Can Show Clients They Care
Here, in Vero Beach, we spent several agonizing days glued to the Weather Channel trying to decide if and when to put our shutters up, how much water to stockpile and making the decision to stay or leave. It has been nerve wracking, to say the least. The only good thing that came out of this … Read more about Hurricane Season
Did you know that when someone first meets you they form a lasting first impression within seven seconds tops? The same holds true for your website. First impressions count. Your website is a powerful marketing tool. A well-maintained website can help you gain a competitive advantage in your … Read more about Why Your Business Needs a Web Presence
Branding, by definition, is a marketing practice in which a company creates a name, symbol or design that is easily identifiable as belonging to the company. This helps to identify a product and distinguish it from other products and services. Branding is important because not only is it what makes … Read more about Brand Your Business!
Are you aware that close to 1 million people have been using social media every day over the course of the past year? That’s 11 new users each second. The number of people using social media has grown by 13 percent in the past 12 months, with Central and Southern Asia recording the fastest gains … Read more about Why Your Business Needs Linkedin
Speaking at American University’s Key Executive Leadership program’s FedTalks Speaker Series recently – presented by the School of Public Affairs as “Women and the Future, revisited” - Gwendolyn Sykes and Zina B. Sutch, Ph.D. shared stories of the winding roads that took them to positions of … Read more about Career Tips We Should All Embrace.
I will bet there are plenty of folks who don't know why I mean by this title. Working 1099? What's that? Have you truly lost it this time Cindy? We've heard of working 9 to 5, heck they even wrote a song about that. For those of you who don't already know, when you get a job at a business and … Read more about Working 1099
Love it, hate it, social media is the beast that keeps morphing. Just when we think we understand it and get a presence, it changes. It all started with MySpace and Twitter. Then came facebook, that private playground of connection for college kids that trickled down to the high schoolers. And … Read more about Social Media Savvy? Perhaps Not..
Graphic Artist and Entrepreneur Kelsey has recently relocated to Sebastian Florida and joined our BNI group. As we work in complementary fields I thought it would be a good idea to invite her on our site to let you know what it is she does. Kelsey is a creative, she loves to cook, dance, and … Read more about Introducing Graphic Artist Kelsey Beaudoin
Halloween is our FAVORITE time of the year. We LOVE handing out candy to all of the sweet children who knock on our door. We wish you and yours a safe, healthy and Happy Halloween! Social Cindy … Read more about Trick Or Treat
What is your brand? Who is your target customer? What make your business different from the others who offer the same service? When someone asks you those questions do you stare at them blankly, wondering what to say? Or do you serve up a list of canned answers and hope they get it? … Read more about Is Your Marketing Plan Keeping Pace in the Digital Age?