What is your brand? Who is your target customer? What make your business different from the others who offer the same service? When someone asks you those questions do you stare at them blankly, wondering what to say? Or do you serve up a list of canned answers and hope they get it? … Read more about Is Your Marketing Plan Keeping Pace in the Digital Age?
Everything that is old is new again. We’ve all heard that phrase and it never more true than in business. There is a sense of longing for the days of attention to detail and feeling cherished as a customer. We are becoming more selective as customers and it has become … Read more about Marketing in the Digital Age
Social Cindy is no different from any other company. We get really excited when people call because they've found us on the web. They saw our website, liked what it had to say, and called us up. That's the whole point of having a website, right? So people will find your … Read more about Social Media Is Easy, I Can Do It Myself
If you write a blog, run a website, or pretty much do anything online, you know about the value of SEO (Search Engine Optimization if you don’t know what we’re talking about). Quite simply, SEO is how you get found online. So, it makes sense that we would want to utilize techniques and tools to … Read more about What’s The Big Deal About SEO
When Bill and I meet with a new client for any kind of online marketing work, we have a series of questions we ask. About three quarters of the time we are met with blank stares. We understand. It's like when you were in school and the teacher would ask, "Who are YOU?". WE could tell him our name, … Read more about Who Is Your Best Type of Customer
I would love to issue a challenge to all the people out there who think what I do is easy. I would like to ask you to identify ten engaging topics for posts on a dental website. Not only ten topics, but a 200 word post that will keep people interested, and perhaps cause them to share that post on … Read more about Blogging is Hard , But it Works.
I am lucky, I have some of the best customers a company could ask for. But sometimes they just make me shake my head in frustration. This is an example. A customer hires me to do the very basic social media package. I do that, and because of who I am, I usually do a bit more. It starts to work. … Read more about I Can Do My Own Blogging, Cindy
A Facebook Conversation about how to get your site to rank in Google. A friend of mine, Audra Wrightson, is an amazing interior designer. I used her to stage my home in California for sale, and it got more showings in two days, after her staging, than it had received in several weeks. She is … Read more about Facebook Conversations About Websites
Branding is a word that's been bandied about lately, but just what does branding mean? If you're a cow it means one thing, but if you're a business it means something else entirely! … Read more about Branding for Your Business
My partner @social-cindy builds some amazing websites, mobile enhanced, gorgeous to look at, filled with all the smart SEO tricks he has learned over the years. Before we even hand these new sites off to our customers, many of them are ranking on page 1 of Google. We write several blog posts and … Read more about Post to Your Blog, Feed to Social Media
What are some mistakes companies make on their business Facebook Page? Mistake Number one, they don't use it enough. Mistake Number Two, they use their business Facebook Page TOO MUCH. Mistake three, they get way too serious. It's called social media, not selling media.. Social Cindy manages … Read more about Social Media Dos and Don’ts
As a blogger for not only my site, but for others as well, I am sometimes annoyed by copycats who "steal" my ideas, and even the look and style of my website. While imitation can be flattering, if someone asks permission, or even acknowledges they have borrowed from me, I don't mind too awfully … Read more about Dealing With CopyCats!!