Did you know that when someone meets you that they form a lasting first impression within seven seconds tops? The same holds true for your website. First impressions count. Your website is a powerful marketing tool. A well-maintained website can help you gain a competitive … Read more about Why You Need A Web Presence
Branding, by definition, is a marketing practice in which a company creates a name, symbol or design that is easily identifiable as belonging to the company. This helps to identify a product and distinguish it from other products and services. Branding is important because not only is it what makes … Read more about Brand Your Business!
Are you still on the fence on whether to launch a business website? There is no time like the present to take advantage of a hungry market looking for the best value and well reviewed businesses. Don’t believe that? How many times have you used Angie’s List or Yelp for … Read more about Business Website
Are you moving the needle? Is this a question you understand? What do I mean by moving the needle? Moving the needle means, being productive. It doesn't mean being busy. We can all find ways to keep busy, but is what's keeping us busy making us money? The needle is that indicator … Read more about Are You Moving The Needle?
My partner and I have been in various businesses over the years. Sometimes we worked for big companies, sometimes we worked for small companies, and ultimately we decided to operate our own business. But no matter where we worked, or who we worked for, we never had the attitude that it was somebody … Read more about Customer Service
What is your brand? Who is your target customer? What make your business different from the others who offer the same service? When someone asks you those questions do you stare at them blankly, wondering what to say? Or do you serve up a list of canned answers and hope they get it? … Read more about Is Your Marketing Plan Keeping Pace in the Digital Age?
Social Media. Have you heard those two words just about enough lately? Sometimes when I start to talk about social media people's eyes will just glaze over. They can't even feign interest. I don't blame them, but I love working with social media, and I love talking about what I do. … Read more about Social Media
The power of social media as an online marketing tool extends beyond selfies and food porn. It's not all about puppies and kittens either, although they are really cute. According to Social Media Examiner there are some amazing facts that should sway your business into social media. Take a … Read more about What is the Scoop on Social Media
There once was a saying" If you don't have a Website, then you're not a real company". Nowadays we add, if your business doesn't have a Facebook Page to promote your website, you are losing money! YELP! Having stated that, I want to also give you some advice. When you create Social Media … Read more about Social Media Campaigns
I am lucky, I have some of the best customers a company could ask for. But sometimes they just make me shake my head in frustration. This is an example. A customer hires me to do the very basic social media package. I do that, and because of who I am, I usually do a bit more. It starts to work. … Read more about I Can Do My Own Blogging, Cindy
I have read posts which state that social media, particularly Facebook, can lead to depression and feeling of inadequacy and loneliness. For me, the exact opposite is true. Almost three years ago, my family and I moved clear across the country from Southern California to Vero Beach Florida. While I … Read more about Does Social Media Leave Us Lonely?
Fourth of July has always been of my favorite holidays. When I was a child, the whole family would climb into our Rambler station wagon and head over to the main street in Gloucester Massachusetts. We would line up along the curb and stand in the hot sun, waiting with great delight for the hometown … Read more about Happy Fourth of July !!