Why Your Business Needs a Web Presence

Did you know that when someone first meets you they form a lasting first impression within seven seconds tops?  The same holds true for your website.  First impressions count. Your website is a powerful marketing tool. A well-maintained website can help you gain a competitive advantage … Read more about Why Your Business Needs a Web Presence

Tips For Picking Colors For Your Office.

Have you ever noticed that most doctor’s offices and hospitals favor certain color palettes? The colors used in a healthcare environment should do much more than just make the building look attractive. According to the paint specialist, Dulux, the use of color in healthcare facilities can aid the … Read more about Tips For Picking Colors For Your Office.

Brand Your Business!

Branding, by definition, is a marketing practice in which a company creates a name, symbol or design that is easily identifiable as belonging to the company. This helps to identify a product and distinguish it from other products and services. Branding is important because not only is it what makes … Read more about Brand Your Business!

Working More Efficiently With Keyboard Shortcuts.

Everyone is trying to find more hours in the day to get work done  If you are like me then you are trying to optimize your time online and on your computer and find shortcuts to make every keystroke more efficient.  Have you tried adopting keyboard shortcuts?  You save so much and … Read more about Working More Efficiently With Keyboard Shortcuts.

Why Your Business Needs Linkedin

Are you aware that close to 1 million people have been using social media every day over the course of the past year? That’s 11 new users each second. The number of people using social media has grown by 13 percent in the past 12 months, with Central and Southern Asia recording the fastest gains … Read more about Why Your Business Needs Linkedin

Career Tips We Should All Embrace.

Speaking at American University’s Key Executive Leadership program’s FedTalks Speaker Series recently – presented by the School of Public Affairs as “Women and the Future, revisited” - Gwendolyn Sykes and Zina B. Sutch, Ph.D. shared stories of the winding roads that took them to positions of … Read more about Career Tips We Should All Embrace.