Did you know that when someone meets you that they form a lasting first impression within seven seconds tops? The same holds true for your website. First impressions count. Your website is a powerful marketing tool. A well-maintained website can help you gain a competitive advantage in your industry and improve your business image. Developing your website offers many benefits which will help you get more leads and prospects, increase sales, enhance your professional brand, and improve your customer service.
But surprisingly, according to various recent studies, just about 50% of all small businesses don’t have websites.
Think about this:
You have your business Facebook page and perhaps a LinkedIn page and pages on one or two more social media handles just to do some marketing, but what have you actually done with them? Are you putting out fresh content at least every few days? Are you providing people with useful information? It’s also important to do something unexpected as well.
Does your Website truly reflect your business?
There literally is no benefit to having a business website if it doesn’t look professional and invite people to work with you. Your social media handles are useless if you cannot channelize that traffic to a website that will provide potential clients with information about your business, see your products, learn about your company and entice them to buy.
You need a website that will work for you 24/7/365 to get the word out about your products, services, and your background.
According to Verisign: ” Today, people often turn to the internet first for information about businesses and products – whether they are shopping online, or simply looking for a business’ address or phone number – making an online presence is one of the most important assets for any business; not just to share information, but to build credibility.
Consumers are looking to connect with companies more than ever, and establishing an online presence through a website, blog or social channels provides a great way to fulfill this desire. But there are still many small businesses lacking an online presence, effectively hanging a closed sign up for their potential customers.”
People tell us, “Cindy, I get my business strictly from referrals.” But what they are missing is this. Those referrals are checking the web at least half the time, to see if they like the feeling that your website gives them. More importantly, people trust recommendations from their friends, family, and community, and often they ask for those recommendations in a social media platform. If there isn’t a like where others can post on social media when they recommend you, they aren’t going to share your information with other social media friends.
If you are worried about the thought of having to fill up a website with just the right information, don’t be. We have built hundreds of sites and fixed up hundreds more. If you can give us the basics, we can do the rest and work with you until you have a site that suits you perfectly.
Take a look at some of the sites we have built over the years here.
And keep checking on our Facebook Page @ https://www.facebook.com/SocialCindy/ to see what we are up to.